When I first opened my Etsy shop I spent a lot of time online looking for information on sales trends. I was particularly curious about which days of the month had the highest activity levels and what months of the year were the busiest. I really didn’t find answers to those questions and decided that I would track my own sales history now that my shop has taken off.
I opened my Etsy shop (https://www.etsy.com/shop/NaptimeDIYer) in November of 2013. The first 2 months were pretty slow but 2014 has been AMAZING so far. I have been way more busy than I expected and have had to hire some help to keep my turn around time low.
I can’t offer information yet on the busiest months of the year because, since opening my shop 7 months ago, my sales have been growing steadily. I can, however, offer information on which days of the month have been the busiest for me. My busiest day has consistently been the 14th. Yesterday was the 14th and it was busy but somehow I still found time to write this today. Might be a little burnt out… I think I was due for a break from sewing.
The charts below show the sales trends from my Etsy shop for the first 4 months of 2014. I looked at both revenue by day and number of sales per day. The trends are very similar.
Now that I know when my peak busy times are I’m able to adjust my schedule so that I don’t panic when a bunch of sales role in. I try not to plan things for the middle of the month and usually know that the end of the month is better for taking time off and planning non-Etsy related projects.
Once I’ve completed my first full calendar year I’ll be able to offer more information on the trends by month.
Hope this information is helpful and that I’m not the only neurotic number cruncher out there!